Macy's
Macy’s main character moment
In college, a friend and I shot a parody of Sarah Bahbah’s work for her photography class and I wrote some of her signature “supers”. This silly little student project was one of the first things in my student book, way back when. And now a commercial I wrote was directed by Miss Sarah Bahbah herself and marks her first ever US TV commercial. Feeling a bit like the main character if I do say so myself…
CREDITS - Creative Directors: Matt Low, Kristin Clark; Art Director: Chesney Jensen; Senior Copywriter: Hallie Cain
Macy’s off the rack
These boots were made for talking, or something like that.
CREDITS - Creative Directors: Matt Low, Kristin Clark; Art Director: Chesney Jensen; Senior Copywriter: Hallie Cain