The WhatsApp Privacy Swap
In 2023, with the rise of technology and social media, true privacy is rare. But WhatsApp makes messaging privately easy, offering end-to-end encryption on all messages and a multitude of other added privacy measures. So we tapped into a new media placement that killed two birds with one stone, exchanging ad space for privacy in some of the country’s most populated cities. AdAge feature can be found here with credits below.
Awards + Acknowledgments
The One Show: Bronze in “Innovation: Out of Home”
Cannes Lions: 2x Shortlists, 1x Bronze in “Innovation in Outdoor”
The Cresta Awards: Bronze in “Innovation in Print and OOH”